Katelyn Brooke

Always, Hunter

Design Work· WordPress Designs

1 Jun

Eek! Remember this moodboard? Well, today is launch day for the finished blog! Hunter is such a cool girl- she’s currently studying film (as evidenced by this awesome and beautifully done video she posted for her launch today), she’s got a great sense of style and she has so many awesome interests that she’s planning to feature on her brand new blog. I’m so excited for her and the start of this new venture!

Hunter was looking for something clean and classic with a hint of glamour. We went through a couple of rounds of logo concepts before we settled on the final one, here are some of the ideas we explored on the way:

Alternate logo concepts for Always, Hunter, designed by Katelyn Brooke || katelynbrooke.com

After the first round, we knew that we would definitely include a calligraphy font of some kind, so we began the search for just the right combination of fonts. Hunter chose my favorite version- that doesn’t always happen, so when it does I’m one happy little designer. For the final blog design, we paired the wordmark with an illustration that Hunter had done by a friend. We kept the header in the sidebar on the left, I love how it turned out!

Always, Hunter, illustration by Katie Smith, branding and site design by Katelyn Brooke || katelynbrooke.com

Hunter travels a lot and wanted a special graphic for her travel page, we had a lot of fun with that one! Don’t miss this new blog– Hunter is so sweet and I’m so excited to see what exciting things she creates for her site!

4 Comments

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Comments

  1. Hunter says

    June 1, 2015 at 10:51 am

    Thank you so much Kate! I had such a blast working with you and I’m thrilled with how the blog turned out! You’re amazing!

    Reply
  2. Carmia says

    June 1, 2015 at 1:29 pm

    This is just stunning. I don’t see a lot of purple in blog designs these days, so this colour palette is so refreshing! Love it!

    Reply
  3. Jamie says

    June 1, 2015 at 1:52 pm

    Beautiful work! I love the blog name, so adorable! Love the feminine color palette + lettering!

    Reply
  4. Kercia says

    June 1, 2015 at 7:41 pm

    so, so, so lovely! It’s the best when the client picks the logo you were hoping they would!! I just watched her video..she is SO sweet! :)

    Reply

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