Two posts in one week… whaaaaaaat?! I can’t wait to share this project with you guys today, it’s definitely one of my favorite branding projects to date. Heather and Tiffany are sisters who sell a really fun line of personalized stationery. They have a preppy style with bright colors, and were looking for a brand upgrade and to move their Etsy shop to Shopify*. We started with their branding first, and then moved on to build their theme for their shop.
For their branding, they knew they wanted to stick with the “doe” theme in their logo. They had a single doe in their previous logo, which they felt they had outgrown. Working on this illustration really pushed me from a design perspective, and while it was challenging, I’m really proud of what we wound up with!
I love the story behind this brand, so the about page is definitely my favorite! I had so much fun working on this project, make sure you check out the new site (and their beautiful stationery!) for yourself!
* I included my Shopify referral link in this post. It’s really a cool platform, if you are starting an ecommerce site, I highly recommend it!
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